"Only 10 business editors in the country can do what Mickey Butts does with the written word."
Suzy Welch, coauthor, with Jack Welch, of the international bestseller Winning, and former editor-in-chief of Harvard Business Review


Welcome to my Web site. Iím a Berkeley, Calif.-based business editor, writer, and content strategist who helps leading thinkers and organizations bring out the best in their ideas.

I am currently on staff as a deputy editor at The Boston Consulting Group, where I manage our network of freelance thought-leadership writers at BCG Perspectives, manage the editorial development of interactives and infographics, and lead the development of editorial best practices.

Since 2001, I have also worked as an external advisor to a variety of leading corporate, publishing, educational, and nonprofit clients, helping them to develop their content and digital strategies and to edit, write, and create books, articles, case studies, white papers, courseware/curriculum, business/strategic plans, and data visualizations with wide appeal.

The results have appeared in a range of leading business publications. I've ghostwritten articles that have appeared in Harvard Business Review, McKinsey Quarterly, The Financial Times, Strategy+Business, Economist Intelligence Unit, The Economist Ideas Economy, Institutional Investor Guides, Forbes.com, Fortune.com, and the San Francisco Chronicle. I've ghostwritten and edited books published by Random House, Harvard Business Press, St. Martin's Press, and Jossey-Bass. A book I edited, Forces for Good: The Six Practices of High-Impact Nonprofits, was named one of the The Economist's best business books of the year. To read more about my corporate and nonprofit work, see the ghostwriting & corporate writing and clients & testimonials areas of the site. And to see the books I've edited, go to the editing section.

I was formerly a part of the launch team and executive editor of The Industry Standard magazine and assistant managing editor for new media at Time Inc.'s Parenting magazine. I have also edited a variety of other online and print publications. To read more about my background and view my resume, see my
bio. And see the editing section for examples of magazine articles I've produced.

My writing and reporting has appeared in such publications as Salon, The Nation, Food & Wine, The Industry Standard, Wired, The Financial Times, The Economist, Portfolio.com, Business 2.0, Parenting, Sunset, San Francisco Magazine, Via,
and The San Francisco Chronicle. To see samples of my journalism work, see the writing & journalism area of this site. To check out my online work, including the short-lived online wine newsletter Route du Vin and long-lost sites I built in the early days of the Web, go to the online work area of my site.

Please contact me to explore how I might help advise in the development of business book projects, data visualizations, and content and digital strategy. Thanks for visiting.


>>>WHAT'S NEW AND NOTABLE FROM MICKEY<<<

Data Visualizations and Interactives

"The Most Innovative Companies: An Interactive Guide," BCG Perspectives, December 2015

"Global Payments 2016: The Interactive Edition," BCG Perspectives, September 2016

"Following the Money in Education Technology" BCG Perspectives, June 2016

Writing and Collaboration

"Why Technology Matters," BCG Perspectives, October 2016

"Why the Technology Economy Matters," BCG Perspectives, October 2016

"Look Before You Leap into the Data Lake," BCG Perspectives, September 2016

"Bridging the Trust Gap: The Hidden Landmine in Big Data," BCG Perspectives, June 2016

"Five Selling Secrets of Todayís Digital B2B Leaders," BCG Perspectives, April 2016

"How Education Technology Can Help Foster Social and Emotional Skills," The World Economic Forum in collaboration with BCG, March 2016

"How to Help Teachers Get Better Together" BCG Perspectives, November 2015

"The Power of People in Digital Banking Transformation," BCG Perspectives, November 2015

"Making Big Data Work in Retail Banking," BCG Perspectives, November 2015

"The Agile Marketing Organization," BCG Perspectives, October 2015

"Four Steps to Becoming Fluent in the Language of Pricing," BCG Perspectives, October 2015

"What Really Shapes the Customer Experience," BCG Perspectives, September 2015

"The Most Recommended Brands 2015," BCG Perspectives, September 2015